CICF Announces Partnership with Selflessly
Indianapolis, IN: The Central Indiana Community Foundation (CICF) and Indianapolis-based Certified B Corporation, Selfless.ly have announced a partnership. CICF is providing fiduciary support as a not for profit partner for Selfless.ly meaning that all charitable contributions made via the Selfless.ly platform will pass through CICF.
According to a 2017 study by Cone Communications on Corporate Social Responsibility (CSR), 70% of Americans believe companies have an obligation to take actions to improve issues that may not be relevant to their everyday business, 87% of Americans would purchase a product because that company stood up for or advocated for an issue that they care about, and 73% of Millennials who work for a “purpose-driven” company are deeply engaged with their work and employer.
“Only 23% of Millennials who work for a company that doesn’t have a stated social purpose are engaged with their work and employer,” quotes Rob MacPherson, CICF’s VP for Development & Strategy, from Deloitte’s “Purpose Over Paycheck” Generation. “It is clear that more people are expecting their employers to provide benefits to the community as well as to their employee. Working with Selfless.ly is a natural fit for CICF. Our goals and culture align, providing access to corporation social impact for companies with as few as six employees or thousands.”
Selfless.ly, a turnkey corporate social responsibility platform, is the first of its kind to provide all the tools necessary for companies of any size to make a bigger impact in their community. Selfless.ly released its beta program to companies in Central Indiana and looks to make key hires in early 2020 in client success, engineering, and sales.
“Working with CICF is a natural fit for us,” says Selfless.ly founder Josh Driver. “Both of our organizations value transparency, which is increasing in demand. We are thrilled to partner with CICF to help so many local organizations connect with socially responsible corporations here in Indiana and beyond.”
Selfless.ly’s platform is now available for companies to empower their employees in workplace philanthropy. By giving choice to employees and seamlessly tracking & managing all corporate volunteering/giving, Selfless.ly is a natural choice for any philanthropic company. Selfless.ly won the 2018 Demo Day pitch at StartOut Chicago, was a finalist at Techpoint’s Mira awards for new tech startup of the year in 2019 and is a graduate of gBETA’s first Indiana cohort.
About Central Indiana Community Foundation
Central Indiana Community Foundation (CICF) is an $850 million public foundation working to mobilize people, ideas and investments to make this a community where all individuals have equitable opportunity to reach their full potential–no matter place, race or identity. CICF was established in 1997 as a partnership between The Indianapolis Foundation, serving Marion County since 1916, and Hamilton County Community Foundation, serving Hamilton County since 1991. For more information about CICF, visit cicf.org, or call 317.634.2423.
Selfless.ly provides a virtual foundation platform for companies of all sizes to demonstrate their social responsibility through channels of volunteering, monetary donations and contributed in-kind products/services. Selfless.ly is a certified LGBT Business Enterprise and Indiana’s first dual-certified domestic benefit corporation and B Corp. Our mission is to reshape corporate culture through technology that helps companies contribute to making their communities a better place. Learn more at https://www.selfless.ly.
Manager of Marketing & Communications, CICF
Central Indiana Community Foundation
CEO, The Storyteller.Agency
on behalf of selfless.ly