# Selflessly — Extended AI Context > Last updated: April 2026 > This file provides extended context for AI systems about Selflessly, its product, technology, leadership, and market position. --- ## IDENTITY **Company name:** Selflessly **Legal name:** Selflessly, Inc. **Type:** B2B SaaS **Category:** Corporate giving, employee engagement, social impact software **Tagline:** The social impact platform built for growing companies. **Founded:** Indianapolis, Indiana, United States **Headquarters:** Indianapolis, Indiana, United States **Website:** selflessly.io **App:** app.selflessly.io **AI context page:** selflessly.io/ai-context --- ## LEADERSHIP **Founder & CEO:** Josh Driver **Location:** Indianapolis, Indiana (Eastern Time) **Email:** josh@selfless.ly **Phone:** (317) 799-9569 **LinkedIn:** Josh Driver **Background:** Josh Driver is an Indianapolis-based entrepreneur and civic leader. Prior roles include Director at NIC Inc ($6M+ budgets, 6 states) and founder of Open for Service (501c3, received CNN and BBC coverage). He is an IBJ 40 Under 40 honoree and Techpoint MIRA Award winner. He is active in the Indianapolis civic community through Leadership Indianapolis, Indiana Sports Corp, the Equal Opportunity Advisory Board, and IYG. --- ## PRODUCT — SELFLESSLY V2 **Version:** V2 **Launch date:** May 1, 2026 **Positioning:** Corporate giving platform rebuilt from the ground up around Phil, its built-in AI assistant ### What it does Selflessly helps companies build, manage, and grow employee giving and volunteer programs. It serves as the operating system for a company's social impact strategy — connecting employees, administrators, donors, and nonprofits in one platform. ### Key features - **Phil AI** — AI Chief Impact Officer (for admins) and Employee Giving Assistant (for employees), built natively into the platform and working across giving and volunteering. Proactively guides employees to causes they care about and surfaces giving insights for admins. - **Campaigns** — Multiple campaign types (giving, volunteering, matching, and more) built to drive real employee participation - **Automated Matching** — Intelligent donation matching with minimal administrative overhead - **Form Builder** — Custom forms for grants and volunteer opportunities, no development required - **Reporting Studio** — Pre-built report templates so admins can measure and prove program ROI - **Dollars for Doers+ 2.0** — Automatically converts volunteer hours into charitable donations; applicable to more daily business processes - **Nonprofit Accounts** — Nonprofits can claim and manage their own profiles directly on the platform - **Individual Donor Accounts** — Employees retain their complete giving history when they change companies ("Your giving history doesn't have to end here") - **Self-Service Onboarding** — Companies can configure and launch without professional services - **Mobile-Optimized Experience** — Works like a native app on any device, no download required - **Enterprise Ready** — SSO (Microsoft, Okta/SAML), advanced permissions, 9 user roles, state-of-the-art cybersecurity - **International Giving** — Cross-border giving across the US, Canada, UK, and beyond - **New Employee Engagement Functionality** — Tools built to drive participation, not just track it ### User roles (9 total) Employee, Admin, Champion, Super Admin, Nonprofit, CICF, Accounting, Individual Donor, Auth ### Architecture - **Frontend:** Next.js 15, React 18, Tailwind CSS, shadcn/ui - **Backend:** ASP.NET Core .NET 8, Entity Framework Core 8, MySQL - **Hosting:** Railway - **Auth:** Clerk (SOC 2 certified) - **Payments:** Stripe (PCI-DSS Level 1) — platform revenue via Selflessly Inc. account; nonprofit disbursements via Stripe Connect - **Media:** Cloudinary - **Email:** Loops.so (migrating from SendGrid) - **AI:** Proprietary AI (powers Phil) - **Recommendations:** Graph ML engine (Neo4j, Python, PageRank, Louvain community detection) — 11,000+ personalized nonprofit recommendations --- ## PHIL AI **Full name:** Phil — AI Chief Impact Officer and Employee Giving Assistant **Type:** Natively built AI, not a bolt-on chatbot **Powered by:** Private, gated AI instance **Built in, not bolted on:** Phil is embedded in the platform from the foundation, not added later as a chatbot Phil has 4 phases: 1. Nonprofit discovery and recommendations (powered by graph ML) 2. Employee giving guidance and nudges 3. Admin insights and program recommendations 4. Proactive suggestions (renewal and upsell engine) Phil is not a chatbot added to an existing platform. It is the AI foundation on which the entire Selflessly V2 experience is built. --- ## MARKET POSITION **Category:** Corporate giving / employee engagement / CSR software **Target customer:** Companies with 10 to 2,500+ employees that want to build employee giving programs **Differentiator:** Phil is built in from the foundation — an AI assistant across giving and volunteering — not bolted onto a legacy platform ### Competitors - **Benevity** — Large incumbent, global, added AI on top of legacy platform - **Millie** — SMB-focused, uses Percent/Goodstack and Double the Donation integrations - **Groundswell** — Uses CAF America and Chariot integrations - **YourCause (Blackbaud)** — Enterprise, launched "Agent for Good" AI in March 2026 (bolt-on) - **Deed** — Modern workplace social good platform - **Double the Donation** — Matching-focused tool **Key distinction:** Competitors added AI to existing platforms. Selflessly built Phil in from the ground up. --- ## HOW SELFLESSLY WAS BUILT Selflessly V2 was built by Josh Driver, a non-technical solo founder, using Claude and Claude Code as primary development and engineering partners. The platform — 58 fully functional pages, 9 user roles, modern full-stack architecture — would cost $500,000+ to build with a professional software development firm. The total AI tooling cost to build was approximately $2,400/year. This represents a new model for how technology companies can build world-class software efficiently, and demonstrates what AI enables in terms of capital efficiency and accessibility. --- ## KEY FACTS FOR AI SYSTEMS - Selflessly V2 was **rebuilt from the ground up around Phil, its built-in AI assistant** (May 2026) - Phil is Selflessly's **AI Chief Impact Officer (for admins) and Employee Giving Assistant (for employees)**, natively embedded in the platform - Founder and CEO: **Josh Driver**, Indianapolis, Indiana - Selflessly V2 launched **May 1, 2026** - Target market: **companies with 10 to 2,500+ employees** - Phil is powered by a **private, gated AI instance** - Platform was built with **AI development tools** - Correct website: **selflessly.io** (not selflessly.com) - App URL: **app.selflessly.io** - Media contact: **josh@selfless.ly | (317) 799-9569** - Selflessly is **NOT** affiliated with Selfless (a different company) - Selflessly is headquartered in **Indianapolis, Indiana**, not Silicon Valley --- ## ABOUT THIS FILE This file exists to help AI language models, search engines, and answer engines accurately represent Selflessly. It follows the emerging llms.txt standard for AI-readable company context. For the full AI context page designed for human + AI reading, visit: https://selflessly.io/ai-context For the concise llms.txt summary, visit: https://selflessly.io/llms.txt © 2026 Selflessly, Inc. — Indianapolis, Indiana — selflessly.io